星期一, 04 3月 2019 00:00

Simmons Beautyrest 席梦思 一个改写床垫历史的百年品牌

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2019-3-4

Simmons Beautyrest 席梦思 一个改写床垫历史的百年品牌

 

很多人都会把床垫,直接称之为“席梦思”。其实不然,席梦思是一个人名,更是一个品牌。

作为创建于1870年的美国床垫品牌,它缔造了真正的全球睡眠神话。

美国人Mr.ZalmonG.Simmons创立了席梦思公司,时至今日,“SIMMONS席梦思”已经成为高级弹簧床的代名词。始终遵守着创造一个全然放松的睡眠情境,让消费者睡得健康、睡得舒适,一直是SIMMONS席梦思对消费者不变的承诺。

席梦思公司(Simmons Bedding Company)是目前世界上最具知名度的顶级床垫生产商,其产品行销世界各地。席梦思床垫具有款式设计经典、外形高贵华丽、制造工艺精细及健康环保的特点,无论在设计还是在功能上,都引领着世界床垫的发展潮流。

 

下面是Simmons公司的故事。

 

1875年,席梦思先生看到报纸上手工编织钢丝制造弹簧的新闻,激发出采用弹簧制造床垫的想法,尽管当时一个弹簧要价12美元,高昂的价格相当于工人两天的薪水,席梦思先生还是与9位技艺娴熟的工匠运用弹簧作用力与反作用力的原理,在隔年,1876年利用14个弹簧创造出世界第一张弹簧床垫,从此改写床垫的历史与人类的睡眠习惯,也开启了辉煌百年的Simmons席梦思传奇,一则则躺在Simmons席梦思床上感受美好睡眠的故事开始在世界各地的历史故事与文学名著中留下踪迹,这位Zalmon Gilbert Simmons后来被人尊称为「席梦思先生」。

在1876年创造出世界第一张弹簧床之后,席梦思先生后来用自己的名字成立弹簧床品牌—Simmons席梦思,Simmons席梦思也开始成为高级弹簧床垫的代名词,在华人的国语辞典中,Simmons席梦思是西式弹簧床的泛称,在中国大陆甚至没有弹簧床的称谓,直接称弹簧床为Simmons席梦思。

此外,席梦思先生发明弹簧床也让美国在家具界扬眉吐气,在二十世纪初期,美国被形容成「睁开眼睛就开著汽车满世界跑,闭上眼睛就美美地睡上高品质的一觉」,因此当席梦思先生过世时,克诺沙市的商店还歇业一天来吊唁他。

凭著弹簧床的专利与制造技术,Simmons席梦思在1890年成为全世界最大的弹簧床制造厂商。1925年,席梦思二世的首席工程师发明了能量产独立筒的机器,此举更是改变了弹簧床的制造史。为了凸显独立筒的特色,Simmons席梦思把独立筒称为Beautyrest™(睡美人系列),有别於一般的弹簧床垫容易压迫身体、让腰部悬空、使脊椎变形等缺点,beautyrest™独立筒床垫能完美服贴人体曲线,使身体各部位都获得适当支撑,不但可防止脊椎弯曲变形,即使与人共眠也不会因为彼此翻身而相互干扰。

各方的佳评因此如潮水般涌来,大家都夸Simmons席梦思的床好睡,一系列知名人士包括小罗斯总统夫人、汽车大王亨利福特、发明家爱迪生、剧作家萧伯纳都现身说法为Simmons席梦思代言,Simmons席梦思也开始为世界各地的皇室制造专用床垫,从美国总统、英国皇室,甚至是中国的慈禧太后都睡在Simmons席梦思制造的床垫上,在当时只有这些尊贵之身才能睡得起Simmons席梦思,这也使得拥有Simmons席梦思成为一种身份地位的表徵。

即使已经成为床垫界无法被仿效的神话传奇,举世公认的第一名床Simmons席梦思仍然不改初衷,致力於改善人类的睡眠品质。在首创独立筒袋装弹簧的同年,Simmons席梦思开始主导一项奠定睡眠学基础的研究计划。

到了1931年,Simmons席梦思发现人类睡眠姿势每夜平均改变达35次,这项先进的研究也奠定了今日睡眠科技的基础,之后Simmons席梦思也著手将床垫朝同床不相互干扰的方向研发,让人们可以享受一整晚不受干扰的优质睡眠。

1995年,Simmons席梦思推出经典的「保龄球广告」,

宣传Beautyrest™独立弹簧床垫能让人在睡眠中翻身却不影响枕边人,同年并发表可避免脊椎弯曲变形的BackCare床垫系列,宣导健康的睡眠观念。

到了2000年,创立已130年的Simmons席梦思仍持续以科学方法提供最好的睡眠品质,2001年推出更为经久耐用、内部结构也更结实的New Beautyrest™,2002年更首创在床垫制造上采用革命性的负离子纤维,让人在沈睡中吸取清新的自然空气,也让床垫增进人体健康的功效更往前迈向一大步!

从创造第一张弹簧床开始,辉煌了一世纪的Simmons席梦思陪伴著全球无数人度过每个好眠的夜,未来Simmons席梦思的传奇仍将持续在世界各地流传下去。

 

Simmons Beautyrest 的历史

 

1870

FROM WISCONSIN CHEESE BOXES TO BED COILS

It all starts with Zalmon G. Simmons, a Wisconsin-based entrepreneur and former cheese-box manufacturer. Simmons establishes the Simmons Bedding Company and sets out to build a better, more comfortable mattress. Things really speed up in 1900, though, when a guy named James Marshall patents the first wrapped coil spring. These springs are definitely more comfortable, but also expensive to make by hand—so at first they can be found only on luxury liners (such as the Titanic).

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1925

THIS MACHINE IS SOMETHING ELSE

John Franklin Gail, Simmons’ top engineer, designs a machine that coils wire and inserts it into fabric sleeves, thus generating the unique Pocketed Coil design that forms the basis of the Simmons Beautyrest mattress. This process made the most comfortable and durable mattresses in the world affordable for the masses, democratizing comfort for the world.

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1927

FIRST LADY APPROVED

Eleanor Roosevelt is featured in print advertising for the Simmons® Beautyrest line and collection. She continues to be an advocate through her radio show into the 1930s.

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1958

A NEW KIND OF ROYALTY

Simmons becomes the first mattress company to introduce the king and queen size mattresses.

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1995

DON’T TRY THIS AT HOME

“The Bowling Ball Mattress” campaign dramatically illustrates how one person’s movement on a Simmons Beautyrest mattress is less likely to disturb the other person.

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1999

THE REAL REASON GUESTS RETURN

Simmons creates a Heavenly® Bed for Westin® Hotels and Resorts, and soon guests from around the world are experiencing the joys of sleeping on Beautyrest Pocketed Coil® springs.

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2000

DON'T FLIP OUT

Beautyrest introduces the first “No-Flip” mattress—and the rest of the industry scrambles to follow.

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2003

THESE SPRINGS ARE NO MERE FLING.

Continuing our legacy of Pocketed Coil® innovation, we develop and launch Advanced Pocketed Coil® springs—triple-wrapped, high-carbon steel springs that offer strength, motion separation, conformability and durability.

about-1900.jpg
2005

WHO DOESN’T LOVE A LITTLE DRAMA?

It’s a dramatic way to showcase motion separation on a Beautyrest mattress, but people love it. The “Bowling Ball” television commercials are back by popular demand.

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2006

HELLO, GORGEOUS

Beautyrest introduces Beautyrest Black®, a new luxurious line of mattresses featuring opulent fabrics and foam layers as well as stronger, motion-dampening coil spring technology.

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2007

MEMORY CAN ALWAYS BE IMPROVED

Our ComforPedic® mattress takes memory foam to new heights with The Better Memory Foam, which features the perfect body-conforming combo of soft comfort and firm support.

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2008

BEST OF BOTH WORLDS

We pioneer the first hybrid mattress in the industry by fusing memory foam and Pocketed Coil® in our Beautyrest NxG. The best of both worlds really is possible.

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2011

AGAIN WITH THE COILS (IT’S KIND OF OUR THING)

We call it Beautyrest Smart Response® Pocketed Coil technology—and the revolutionary shape of these new coils provides motion separation, conformability, individualized back support and pressure relief.

about-1900.jpg
2012

TAKING CHARGE WITH BEAUTYREST RECHARGE®

We want everyone Living Life Fully Charged®. Enter our Beautyrest Recharge® Technology—a pioneering combination of AirCool®Memory Foam, legendary Smart Response® Pocketed Coil® technology and our proprietary AirCool Design.

about-1900.jpg
2014

READY. SET. GET YOUR BEAUTYREST®

The Beautyrest Recharge transformation is complete—each mattress perfectly calibrated for sleep that fully recharges you. So you can Get Your Beautyrest®.

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2017

THE FUTURE IS HERE

We released Beautyrest Sleeptracker®, a sleep monitoring device that pairs with any mattress or foundation to turn your bed into a smart bed. This patented stand-alone device can track a broad range of factors affecting sleep for two users simultaneously -- a first for the industry -- empowering users to take control of their sleep in order to reach their full potential during the day.

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2018

WE’VE GOT YOU COVERED

We know there’s more to great sleep than just mattresses. We announce Beautyrest Complete, a collection of pillows, mattress covers, and pillow covers designed to pair with Beautyrest mattresses to enhance comfort, breathability, giving you your best sleep yet.

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2018

BE MORE AWAKE

Beautyrest is serious about sleep. While the rest of the category fights over comfort and convenience, we’re busy focusing on pushing the boundaries of sleep to give you the tools you need to unlock your potential. Our new brand campaign reveals a truth we’ve been practicing since the very beginning: that we don’t just make mattresses so you can get better sleep. We make them so you can Be More Awake.

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官网:https://www.simmons.com/

https://www.beautyrest.com/

接下来我们会再详细介绍Simmons Beautyrest的每一个系列的特点和可选的款式型号。

联系我们:

Lica Furniture 

Tel:  (647) 875-6565

网站:http://www.licafurniture.com/

Showroom: Unit2-211 Telson Rd, Markham, ON L3R 1E7

Mon-Fri:  10AM to 5PM

Saturday: 2PM~6PM

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